Title: Field Marketing Manager
Location: Frisco Texas
Duration: 5+ Months

Job Description:

About the Role
We are seeking a dynamic, multi-disciplinary Regional Marketing Manager to support our US Medium Enterprise Business. This role is a unique blend of field marketing and technical execution, requiring a candidate to support both regional marketing plan delivery, as well as provide critical operational support for the team.

The ideal candidate has 3-4 years of experience and thrives in a high-growth B2B environment. In the role, you will collaborate with internal stakeholders across Sales, Marketing, Solution Consulting, Corporate Sales Development and Partner Alliances teams. Your work will play a pivotal role in the execution of our marketing strategy that will generate qualified leads, pipeline, expand our customer community, and position as a leader in the market.

Key Responsibilities

Field Marketing & Sales Alignment

• Sales Partnership: Act as a primary marketing point of contact for our US Commercial ME sales teams, aligning regional tactics with specific pipeline gaps.
• Integrated Campaigns: Implement and optimize high-touch activations (i.e. regional conferences and events, webinars, national programs) designed to move pipeline for the business
• End-to-End Management: Own the lifecycle of a program from initial concept and vendor sourcing to onsite execution and sales follow-up.
• Budget & ROI: Manage regional activation budget, PO process and associated vendor relationships, leveraging data and reporting to measure campaign performance and impact

Marketing Operations & Technical Execution

• Program Building: Hands-on execution within Marketo to build emails, landing pages, and registration forms for regional events.
• Project Management: Utilize Workfront to manage creative requests, timelines, and cross-functional workflows, ensuring all stakeholders meet deadlines.

Basic Qualifications

• Experience: Bachelor’s degree and 3-4 years of relevant B2B marketing experience (Field Marketing, Demand Generation, Marketing Operations)
• Tool Stack Mastery:
• Marketing Automation: Proficiency in Marketo (program builds, smart lists, and assets).
• Project Management: Proficiency in Workfront, Smartsheets, or similar enterprise-grade PM tools.
• CRM: Solid experience with Salesforce (reporting)
• Analytical Skills: Ability to use data to drive decision-making; experience with Tableau or Sigma a plus
• Communication: Exceptional interpersonal skills with the ability to present marketing results to sales and marketing stakeholders.

Preferred Qualifications

• Agility: A self-starter who can navigate the ambiguity of a fast-paced "hybrid" role.
• Creativity: Experience working with agencies to develop "out of the box" event concepts that stand out in the US mid-market.
• Organization: Proven track record of managing at least 3–5 simultaneous marketing programs without losing sight of the details.

 
 
At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws. This position’s starting pay is: $ 40.00/daily.