Job Title: Paid Media Associate
Location: New York, NY 10036 
Duration: 6 Months Assignment
Schedule: This position is hybrid- 3 days in office, 2 days WFH

Qualifications:
IMPORTANT The ideal candidate will possess expertise in creating and trafficking both brand-focused and conversion-driven campaigns on platforms like Meta, Google, Twitter, LinkedIn, Pinterest, and DSPs via Google Campaign Manager 360. The role’s primary focus will be on attracting new subscribers and engaging existing members for Client’ brands.

• Minimum 2+ years' experience in Martech, trafficking, or digital media.
• Proficiency with Google Campaign Manager 360.
• Familiarity with onboarding new media and marketing technology platforms, including media site tag implementation and click tracking integration.
• Hands-on experience in creating, trafficking, and managing digital media campaigns.
• Self-starter with a proactive mindset, adept at building essential relationships.
• Strong time management skills to operate effectively in a fast-paced setting.
• Solid understanding of media channels with proficiency in their ad managers.
• High attention to detail and budget adherence.
• Strong knowledge of key paid media KPIs, analytics, and reporting.

 
Responsibilities:

• Support the implementation and management of digital media campaigns, including project timelines, creative asset coordination, cross-platform taxonomy, and ad tag creation.
• Collaborate with internal teams and external partners to manage the flow of creative assets, copy, and other campaign components.
• Perform thorough quality checks to ensure accuracy, consistency, and alignment with brand standards
• Work cross-functionally to maintain tracking standards, taxonomy, and conventions across teams
• Troubleshoot and resolve issues during campaign execution.
• Oversee daily campaign maintenance, addressing internal inquiries on tracking and campaign statuses.
• Assist with tag management across media platforms, focusing on Google conversion tags and quality assurance of media tags across campaigns.
• Exhibit diligence, attention to detail, and commitment to campaign objectives.

 

About Us: SPECTRAFORCE is one of the fastest-growing workforce solutions firms in the United States. As a diversity-owned business, we place human connection at the heart of everything we do, building strong relationships with both clients and candidates to fill roles successfully. Our teams in North and Central America and India serve more than 150 Fortune clients globally, leveraging custom AI technology to provide direct hire, executive search, nearshoring, offshoring, and project staffing solutions.
 
Benefits: SPECTRAFORCE offers ACA compliant health benefits as well as dental, vision, accident, critical illness, voluntary life, and hospital indemnity insurances to eligible employees. Additional benefits offered to eligible employees include commuter benefits, 401K plan with matching, and a referral bonus program. SPECTRAFORCE provides unpaid leave as well as paid sick leave when required by law.

Equal Opportunity Employer: SPECTRAFORCE is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, religion, color, sex, national origin, age, sexual orientation, gender identity, genetic information, disability or veteran status, or any other category protected by applicable federal, state, or local laws. Please contact Human Resources at LOA@spectraforce.com if you require reasonable accommodation.
 
California Applicant Notice: SPECTRAFORCE is committed to complying with the California Privacy Rights Act (“CPRA”) effective January 1, 2023; and all data privacy laws in the jurisdictions in which it recruits and hires employees. A Notice to California Job Applicants Regarding the Collection of Personal Information can be located on our website. Applicants with disabilities may access this notice in an alternative format by contacting NAHR@spectraforce.com.
 
LA County, CA Applicant Notice: If you are selected for this position with SPECTRAFORCE, your offer is contingent upon the satisfactory completion of several requirements, including but not limited to, a criminal background check. We consider qualified applicants with arrest or conviction records for employment in accordance with all local ordinances and state laws, including the Los Angeles County Fair Chance Ordinance for Employers (FCO) and the California Fair Chance Act (FCA). The background check assessment will consider whether a criminal history could reasonably have a direct, adverse impact on the job-related safety, security, trust, regulatory compliance, or suitability for this role. Such findings may result in withdrawal of a conditional job offer. 


At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws. This position’s starting pay is: $30.00/hr.