Marketing Coordinator

Position Title: Marketing Coordinator

Work Location: Piscataway, NJ

Assignment Duration: 4 months, possible extensions

Work Schedule: 8:30am-4:30pm

Work Arrangement: Onsite

Position Summary:

Support the Marketing team across client projects, fragrance programs, market intelligence, and internal initiatives. The Marketing Coordinator will help keep the team connected to what is happening in fragrance, beauty, retail, and culture—tracking competitive activity, identifying emerging trends, organizing market intelligence, and translating insights into compelling fragrance stories.

This role is ideal for someone who is highly curious, organized, and passionate about brands, products, and consumer trends. You will work closely with Marketing, Sales, Perfumery, and Evaluation to help ensure fragrance concepts are trend-aware, strategically relevant, consumer-focused, and beautifully brought to life.

Key Responsibilities:

• Monitor fragrance, beauty, personal care, home, and lifestyle launches, trends, and innovations; maintain and organize relevant internal databases and resources.
• Stay close to the marketplace through retail visits, online research, social media, trend platforms, and industry publications.
• Track emerging consumer behaviors, cultural movements, ingredient and olfactive trends, and competitive activity to identify opportunities for fragrance development.
• Collaborate with regional marketing teams to gather, organize, and share market insights.
• Support Marketing, Sales, Evaluation, and Perfumery by synthesizing competitive intelligence, consumer insights, and market trends into clear, actionable takeaways.
• Purchase, catalog, and organize new product launches and competitive products for internal review and evaluation.
• Maintain competitive fragrance libraries and ensure new launches and relevant market examples are properly documented and accessible.
• Create and communicate engaging product, trend, fragrance, and culture-driven newsletters and market updates for the US market.
• Help identify and communicate emerging trends across fragrance, beauty, personal care, home, retail, and social culture.
• Support the development of client presentations and fragrance programs through research, competitive analysis, concept development, trend identification, brainstorming, and final execution.
• Help translate market and consumer insights into compelling fragrance concepts, storytelling, and presentation materials.
• Partner with Marketing, Sales, Perfumery, Evaluation, and other cross-functional teams to ensure cohesive and timely project execution.
• Support fragrance sample coordination, including requesting, tracking, organizing, and preparing samples for client meetings, presentations, and internal reviews.
• Help prepare materials for client meetings, trend presentations, and internal team meetings.
• Contribute to internal marketing initiatives, tools, events, trend treks, etc.
• Manage multiple projects and deadlines while maintaining a high level of organization and attention to detail.
• Keep project materials, presentations, competitive products, samples, and research organized and up to date.
• Coordinate with internal partners and vendors as needed to ensure projects stay on track.
• Support the Marketing team with day-to-day coordination and special projects.

Qualification & Experience:

• Bachelor’s degree in Marketing, Communications, Business, Fashion, Beauty, or a related field.
• 1–3 years of experience in marketing, beauty, fragrance, consumer products, retail, or a related industry preferred.
• Strong knowledge of the beauty, fragrance, personal care, home fragrance, and/or consumer products landscape.
• Brand and product savvy with a genuine curiosity about what is new, next, and culturally relevant.
• Strong understanding of consumer trends, social media, retail, and emerging cultural movements.
• Exceptional research, writing, presentation, and verbal communication skills.
• Strong storytelling skills with the ability to turn research and data into clear, compelling insights.
• Highly organized, proactive, collaborative, and detail-oriented.
• Ability to manage multiple priorities and work effectively in a fast-paced environment.
• Advanced proficiency in PowerPoint, Excel, and Canva.
• Strong visual sensibility and an eye for presentation, design, and aesthetics.
• Comfortable navigating existing and emerging social media platforms and digital trend resources.
• Passion for fragrance, beauty, brands, retail, and consumer culture.

 
 
At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws.This position's pay range is $30.00/hr - $34.00/hr.