Job Title: Account Based Marketing - Marketing Analyst (Marketing Campaign Manager) Duration: 5+ months (Potential to extend or convert) Location: Remote (EST/CST preferred)
Our client is looking for a Marketing Analyst with ABM experience to build and execute personalized marketing programs for our highest-priority enterprise accounts. You will partner closely with Account Executives on one-to-one programs while also leading one-to-few cluster campaigns fueled by targeted segmentation — all with the goal of driving pipeline, ACV, and deeper account engagement. You'll be a power user of both ABM platforms and AI tools, bringing modern, data-driven approaches to everything you do.
What You'll Do
Partner closely with sales to develop annual and quarterly account marketing plans that drive growth, pipeline velocity, and loyalty
Build and execute one-to-one and one-to-few multi-channel campaigns — including personalized content, webinars, paid media, outbound, and social
Collaborate with Partner Marketing on joint GTM opportunities with GSI, channel, and ecosystem partners
Use AI tools to accelerate content creation, audience targeting, campaign personalization, and performance insights
Be an internal expert on tools like 6Sense, DemandBase and PathFactory
Track and optimize campaign performance against KPIs; deliver clear reporting and recommendations to stakeholders
Monitor MQL flow and ensure timely follow-up with Sales and Business Development teams
What You Bring
5+ years of B2B SaaS field or growth marketing experience
Proven success partnering with field sales organizations
Hands-on experience with Salesforce, 6Sense, Demandbase, PathFactory LinkedIn Sales Navigator and related technologies
Comfort using AI tools (e.g., generative AI for research and content, AI-powered analytics, AI-guided plans) to improve efficiency and results
Strong project management, analytical, and communication skills
Enthusiasm for testing new technologies and methods — including emerging AI capabilities
BA/BS in marketing, communications, or related field
Applicant Notices & Disclaimers
For information on benefits, equal opportunity employment, and location-specific applicant notices, click here
At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws.This position's pay range is $54.80/hr - $60.20/hr.
