Zonal Sales Manager Notice Period: 0 to 30 days Location: Delhi NCR Job Summary The Zonal Sales Manager is responsible for driving business growth across the assigned zone by developing a strong dealer network, expanding business through projects, builders, contractors, architects, and institutional customers, and leading the zonal sales team to achieve revenue targets. The role includes identifying new business opportunities, strengthening customer relationships, ensuring effective execution of sales strategies, monitoring collections, and contributing to sustainable market expansion and profitability. Key Responsibilities Sales & Business Development •Develop and execute zonal sales strategies to achieve monthly, quarterly, and annual sales targets for north region. •Drive primary and secondary sales across the assigned territory. •Identify and develop new business opportunities, dealers. •Increase market penetration and expand the company's presence in existing and new markets. •Monitor competitor activities, pricing, and market trends to recommend business strategies. Channel Establishment •Appoint, develop, and manage dealer networks within the zone. •Maintain strong relationships with key dealers, architects, contractors. •Ensure optimum product availability across the channel network. •Resolve channel partner concerns and ensure high satisfaction levels. Team Management •Lead, mentor, and monitor the performance of Branch Manager, Area Sales Managers, and Sales Executives. •Set individual sales targets and monitor achievement through regular reviews. •Conduct market visits with team members to provide coaching and support. •Build a high-performance sales culture within the zone. Sales Operations •Prepare monthly sales forecasts and territory-wise business plans. •Ensure effective implementation of sales schemes, promotional activities, and product launches. •Review sales reports, pipeline, customer visits, and order status regularly. •Coordinate with production, dispatch, logistics, and customer service teams for timely order fulfillment. Market Development •Identify emerging markets and growth opportunities. •Conduct dealer meets, carpenter meets, influencer engagement programs, and promotional campaigns. •Build relationships with architects, interior designers, consultants, contractors, and project decision-makers. •Gather customer feedback to support product improvement and market positioning. Performance Monitoring & Reporting •Track achievement against sales targets and KPIs. •Analyze sales performance and prepare MIS reports. •Submit periodic reports on sales, collections, market intelligence, competitor analysis, and business development activities. •Recommend corrective actions wherever required.
Required Skills •Strong leadership and team management skills. •Excellent channel sales and distribution management. •Dealer and distributor relationship management. •Negotiation and influencing skills. •Business planning and execution. •Sales forecasting and analytical skills. •Market development and customer acquisition. •Collection and credit management. •Excellent communication and presentation skills. •Strong problem-solving and decision-making ability.
Preferred Industry Exposure •Plywood •Laminates •Veneers •MDF/Particle Board