Job Title: Contract Lifecycle Marketing Program Manager
Duration:10 months from date of start  (Possibility of Extension)
Location: 100% Remote 

Summary:
    
We're seeking an experienced Lifecycle Marketing Program Manager to join our team during a pivotal growth phase. This is a hybrid role that combines operational excellence with hands-on campaign strategy and execution. You'll serve as both the operational backbone of our lifecycle marketing function and a strategic partner who helps bring campaigns to life.

As our scope continues to expand, we need someone who can wear multiple hats: strengthening our operational foundation while also rolling up their sleeves to support campaign development. You'll play a critical role in advancing our processes, documentation, and cross-functional stakeholder management, while also partnering with teams across the organization to develop campaign briefs, guide partners through the campaign creation process, and execute strategic lifecycle initiatives.

We're looking for our "net"—someone to help us ensure nothing falls through the cracks operationally, while also being a creative problem-solver who can translate business needs into effective lifecycle campaigns. This is an opportunity to make an immediate impact by bringing order to complexity, implementing scalable systems, and directly contributing to campaign strategy and execution. You'll identify opportunities to leverage AI-powered tools to enhance both operational efficiency and creative output. The ideal candidate is curious, proactive, and thrives in environments where they can balance systematic operational work with strategic campaign thinking.

Duties:
Campaign Strategy & Execution:

• Develop comprehensive campaign briefs and strategic recommendations for lifecycle initiatives across various business priorities, translating stakeholder objectives into actionable marketing plans
• Support the development and execution of lifecycle campaigns, including email, in-app, sms, and push
• Partner with cross-functional stakeholders to guide them through the campaign creation process, from ideation through execution, providing consultation on audience strategy, messaging, and channel selection
• Educate cross-functional partners on lifecycle marketing best practices and capabilities
• Analyze campaign performance metrics and provide actionable recommendations for optimization and iteration, working closely with the Lifecycle Data Science Lead to translate insights into improved campaign outcomes
• Provide hands-on support for campaign audits, QA testing, and optimization initiatives

Operational Excellence & Program Management:

• Support quarterly planning and roadmap alignment, coordinating planning cycles with cross-functional partners 
• Create and maintain detailed process documentation, standard operating procedures, and workflow optimization initiatives to improve operational efficiency, exploring AI tools to streamline documentation updates and surface process improvement opportunities
• Manage ad-hoc request processes, ensuring clear prioritization and smooth handoffs across the team
• Maintain comprehensive campaign calendars, coordinating timelines across multiple lifecycle touchpoints and flagging any conflicting sends

Skills:

• 4-6+ years of experience in lifecycle marketing, marketing operations, or program management with a blend of operational and campaign execution responsibilities
• Proven expertise in project coordination with demonstrated ability to manage multiple complex programs simultaneously
• Campaign development experience including brief writing, stakeholder collaboration, and guiding campaigns from concept to launch
• Strong stakeholder management skills with experience facilitating cross-functional collaboration in matrix organizations
• Excellent written and verbal communication skills with ability to create clear documentation, compelling briefs, facilitate meetings, and communicate effectively with stakeholders at all levels
• Flexible, roll-up-your-sleeves approach with willingness to jump in and support wherever needed—from process documentation to campaign QA
• Experience with campaign calendar management and resource planning in high-volume marketing environments
• Systematic approach to workflow improvement with attention to detail and ability to balance operational rigor with creative problem-solving

Education: Bachelor's degree in Business Administration, Operations Management, Marketing, or equivalent work experience 
 
At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws. This position’s starting pay is: $ 55.56/hr.