Job Title: Product Marketing Manager III
 Duration: 12 Months 
Location: Remote role, EST or PST preferred.

Summary 

The Product Marketing Manager will develop and execute go-to-market (GTM) strategies for managed advertiser accounts. This role partners closely with cross-functional teams to launch new products and features, drive adoption and engagement, and manage end-to-end marketing initiatives. The position also includes a strong project management component, supporting fast-paced execution across multiple stakeholders.

The ideal candidate brings experience in digital advertising, monetization product management or marketing, and a solid understanding of the digital advertising and marketing ecosystem. This individual will thrive in an ambiguous, high-growth environment and demonstrate strong collaboration, analytical, and communication skills while managing multiple concurrent projects.

Key Responsibilities

• Drive market requirements and go-to-market plans for advertising and marketing solutions across advertiser interfaces, including:

  • Assessing market needs and conducting research to inform product development

  • Identifying opportunities to enhance existing products

  • Evaluating and mitigating product and market risks

• Project manage the managed accounts recruitment and onboarding program, including:

  • Supporting technical onboarding specialists to drive product adoption

  • Consolidating customer insights and reporting key trends

  • Preparing regular status updates and communications for cross-functional leadership

• Coordinate and execute successful GTM activations across internal sales and partnerships teams by:

  • Crafting clear, compelling messaging for diverse audiences

  • Enabling go-to-market teams at scale with the appropriate tools and content

• Collect, analyze, and summarize data and market trends to inform decision-making and strategy

Required Skills

• Strong cross-functional collaboration and stakeholder management

• Project management and operational expertise

• Analytical, data interpretation, and reporting skills

• Excellent verbal and written communication skills

• Ability to multitask, prioritize, and manage time independently

• Strong customer service and interpersonal skills

• Ability to maintain organized, accurate, and confidential information

• Proficiency with Google Workspace and Microsoft Office Suite

Education & Experience

• Bachelor’s degree in Marketing, Communications, Media Studies, or a related field

 
 
At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws. This position’s starting pay is: $ 90.00/hr.