Title: Product Marketing Manager 
Duration: 7+ Months
Location: Remote

Summary
Seeking a Product Marketing Manager with a passion for building global brands and a proven track record in developing and executing insights-driven marketing strategies that foster brand affinity and consumer engagement. This role involves marketing immersive social products and experiences that inspire meaningful human connection, creativity, and self-expression. The position is part of a team focused on foundational consumer experiences across VR and mobile platforms.

Key Responsibilities

• Develop internal enablement resources to support brand strategy and narrative, enhancing product understanding and consumer engagement
• Ensure marketing assets and communications align with brand architecture and strategy
• Collaborate with cross-functional teams (brand, product, insights, UXR, data science) to execute brand initiatives rooted in consumer insights and data
• Guide creative and marketing teams on brand expression in campaigns, communications, and assets
• Build strategic alliances across internal stakeholders to ensure unified execution of brand strategy
• Represent the virtual reality and software ecosystem within the organization

Minimum Qualifications

• Bachelor’s degree (BA or BS)
• 10–15+ years of experience in product marketing, brand marketing, consumer products, or brand management at globally scaled companies
• Proven experience in building mass-market consumer-centric brands
• Strong analytical skills with the ability to use data to inform strategy and drive business outcomes
• Experience leading go-to-market strategies for free or paid consumer products across multiple audiences
• Skilled in working with Brand, Communications, Policy, and Legal teams across all levels
• Strong presentation and facilitation skills with executive-level stakeholders
• Project management experience in fast-paced environments with cross-functional collaboration
• Passion for immersive technologies and the future of human connection

Preferred Qualifications

• Understanding of the consumer mobile app and technology landscape, both domestically and internationally
• Experience in the gaming or consumer technology industry
• Domain knowledge in augmented reality, virtual reality, mixed reality, wearable devices, mobile platforms, and hardware/software ecosystems
• Global marketing experience with cultural and social awareness
• Experience launching innovative, first-to-market products or emerging technologies
• Copywriting experience and collaboration with creative teams

 

 


At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws. This position’s starting pay is: $105.26/hr.