Job Title: Marketing Manager
Duration: 6+ Months Contract (Potential to extend or convert to FTE)
Location: Must be hybrid onsite - Pleasanton strongly preferred but open to any major hub across the US
 
Description:
We are looking for a highly skilled Marketing Manager for the client's Healthcase business to support our growth strategy and to drive the implementation of our marketing strategy. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the local Sales Teams, Customer Success Team, the Partner & Alliances Team as well as Marketing functions.
 
As Regional Marketing Manager, you will play a pivotal role in executing the demand generation strategy. You will be responsible for executing a high-impact marketing strategy that generates demand, expands our community, and positions company’s as a leader in the market.
 
You will:

• Work closely with the Sales Teams, be their first point of contact and align marketing campaigns to business and Sales team priorities
• Drive integrated marketing campaigns from inception to optimization
• Work closely with extended teams including: demand generation, brand awareness, events, communications and creative services
• Leverage data and analytics to measure campaign performance, to optimize strategies and report on ROI
• Arrange and execute digital and in-person events to engage with target audiences and promote our thought leadership, products and solutions
• Ensure all marketing campaigns are delivered on time and within budget
• Lead PO process and vendor management

 
Basic qualifications:

• Bachelor’s degree and a minimum of 2+ years of relevant B2B Marketing experience
• Knowledge of business-to-business (B2B) marketing, including knowledge of decision-makers, buying committees
• Proven ability to develop and execute successful marketing campaigns with an emphasis on highly impactful integrated campaigns
• Strong analytical skills and experience in using data to drive decision making and strong knowledge of Salesforce
• Knowledge of best-in-class agencies/vendors/partners to work with on marketing campaigns.
• Excellent communication and interpersonal skills

 
Other qualifications:

• Must be an enthusiastic, well-organized self-starter, able to use initiative and adapt to change
• Track record of managing multiple marketing programs simultaneously

 

About Us: SPECTRAFORCE is one of the fastest-growing workforce solutions firms in the United States. As a diversity-owned business, we place human connection at the heart of everything we do, building strong relationships with both clients and candidates to fill roles successfully. Our teams in North and Central America and India serve more than 150 Fortune clients globally, leveraging custom AI technology to provide direct hire, executive search, nearshoring, offshoring, and project staffing solutions.
 
Benefits: SPECTRAFORCE offers ACA compliant health benefits as well as dental, vision, accident, critical illness, voluntary life, and hospital indemnity insurances to eligible employees. Additional benefits offered to eligible employees include commuter benefits, 401K plan with matching, and a referral bonus program. SPECTRAFORCE provides unpaid leave as well as paid sick leave when required by law.

Equal Opportunity Employer: SPECTRAFORCE is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, religion, color, sex, national origin, age, sexual orientation, gender identity, genetic information, disability or veteran status, or any other category protected by applicable federal, state, or local laws. Please contact Human Resources at LOA@spectraforce.com if you require reasonable accommodation.
 
California Applicant Notice: SPECTRAFORCE is committed to complying with the California Privacy Rights Act (“CPRA”) effective January 1, 2023; and all data privacy laws in the jurisdictions in which it recruits and hires employees. A Notice to California Job Applicants Regarding the Collection of Personal Information can be located on our website. Applicants with disabilities may access this notice in an alternative format by contacting NAHR@spectraforce.com.
 
LA County, CA Applicant Notice: If you are selected for this position with SPECTRAFORCE, your offer is contingent upon the satisfactory completion of several requirements, including but not limited to, a criminal background check. We consider qualified applicants with arrest or conviction records for employment in accordance with all local ordinances and state laws, including the Los Angeles County Fair Chance Ordinance for Employers (FCO) and the California Fair Chance Act (FCA). The background check assessment will consider whether a criminal history could reasonably have a direct, adverse impact on the job-related safety, security, trust, regulatory compliance, or suitability for this role. Such findings may result in withdrawal of a conditional job offer. 


At SPECTRAFORCE, we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws. This position’s starting pay is: $50.00/hr.